Our approach was to have kids and families at the center of the experience. Together with Hopster we explored the potential of Apple TV as a platform for re-thinking and re-designing how kids engage with content on the TV. Designing, prototyping, testing and building rapidly allowed us to iterate to a product that both kids and grown ups love.

Hopster is now available on the Apple TV AppStore

Watch the ad on Vimeo

Sketch to global launch: 4 Months

Awards: Apple TV app of the year (2016)
Apple Editor’s Choice & App Store Feature

Traction: 6000% increase in users on week 1