We used a combination of qualitative and quantitative analysis along with user-centric methodologies to revamp the visual identity, strategic positioning, engagement funnel and technology stack.
We redesigned every touchpoint – from the content marketing to the control panel. This included designing one of the first-ever responsive payment funnels.
After its relaunch, Hide my Ass was acquired by AVG for £40 million.
Increase in payment funnel traffic: 300%
AVG acquisition: £40 million